Live Trade Fair Illustrator in Germany – Messe Entertainment & Guest Sketching

How much does live sketching at a trade fair in Germany cost?

Packages start from €1,500 for a half-day (up to 4 hours), which is ideal for focused booth activation during peak hours.

A full-day service (up to 7 -8hours) is tailored to your event size and goals.

For longer events, I offer multi-day Messe packages with discounts for full exhibition weeks. Pricing includes all materials, setup, and branding integration — with no hidden travel costs within 150 km of Nürnberg.

How many sketches can you create per hour?

On average, I complete 6-8 live portraits per hour, with each sketch taking 5–8 minutes depending on complexity and booth traffic. This pace is perfect for high-traffic trade fairs, ensuring guests receive personalised, high-quality keepsakes while keeping the line moving smoothly.

Can you include our branding on the sketches?

Yes — your logo, campaign slogan, or brand colour palette can be seamlessly integrated into every illustration. This transforms each portrait into a branded marketing asset that guests take home, display in offices, and share online. Many companies use this as a premium giveaway that keeps their Messe presence memorable long after the event ends.

Which cities and venues in Germany do you cover?

I provide live trade fair illustration across Germany’s major exhibition hubs, including:

•Frankfurt am Main – Messe Frankfurt (e.g. Ambiente, Automechanika, Creativeworld)

•Munich – Messe München (e.g. Expo Real, BAU)

•Nürnberg – Messe Nürnberg (e.g. Spielwarenmesse, BrauBeviale)

•Berlin – Messe Berlin (e.g. ITB, IFA)

•Cologne – Koelnmesse (e.g. Anuga, Gamescom)

•Stuttgart – Messe Stuttgart (e.g. AMB, R+T)

•Hamburg – Hamburg Messe (e.g. Internorga, SMM)

•Düsseldorf – Messe Düsseldorf (e.g. Boot, ProWein, Medica)

👉 This coverage means I can support your brand wherever your exhibition is in Germany or Austria.

I am allowed to travel & work within EU.

Can we film or photograph the sketching process?

Absolutely — I encourage it! Many clients use behind-the-scenes footage of live sketching as authentic social media content. Photos and videos of the process perform especially well on LinkedIn and Instagram, extending your event’s visibility with user-generated content and boosting your Messe ROI long after the exhibition closes.

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 What types of businesses benefit from live trade fair illustration?

Live sketching works across industries — from tech and finance (attracting visitors at conferences), to tourism and publishing (creating human connections), to beauty, fashion, and lifestyle brands (adding creative flair to product activations). Any company that wants to stand out from competitors and increase visitor dwell time at their booth can benefit from this unique entertainment and marketing solution.

How far in advance should we book trade fair sketching services?

For major Messe cities like Frankfurt, Munich, Berlin, and Cologne, I recommend booking 3–6 months in advance, especially during peak trade fair seasons (spring and autumn). For smaller regional fairs, shorter notice is sometimes possible. Early booking ensures your dates are secured and allows time to customise branding for your sketches.

How does live illustration improve ROI compared to other booth entertainment?

Unlike passive entertainment, live illustration directly supports lead generation and brand recall. While guests wait for their portrait, your sales team has natural, relaxed conversations with them. Each branded portrait becomes a premium giveaway that lives on in offices and homes, keeping your brand visible long after the Messe ends — something magicians, musicians, or generic entertainers can’t achieve.

Do you also provide illustration for corporate dinners, networking nights, or VIP events?

Yes — beyond trade fairs, I regularly illustrate at corporate dinners, gala evenings, and networking events. The format is the same: fast, elegant sketches for guests that serve as icebreakers and keepsakes. This makes business gatherings more memorable and helps your brand foster deeper connections with clients and partners.

Do you offer live illustration outside Germany?

Yes — while I’m based in Bavaria, I travel widely for international events in Austria and across Europe. I’ve worked at both global trade fairs (Frankfurt). If you’re planning an international exhibition, I can provide custom packages that include travel and setup to ensure a seamless experience.